Author: Frank

Events

SubieFest Events – 2023 Season

Aug 23, 2023 by Frank 0 Comments

SubieFest Events - 2023 Season

Subiefest events are the largest gatherings dedicated to Subaru enthusiasts, where fans of the brand come together to celebrate their passion for Subaru vehicles. These events feature a variety of activities such as car shows, autocross competitions, vendor booths, and meet-and-greets with factory pro-drivers and notable figures in the Subaru community. Attendees can showcase their own modified Subarus, participate in technical workshops, and enjoy live entertainment. Subiefest provides a family-friendly environment, fostering a sense of community among Subaru owners and fans while offering opportunities to learn more about the brand and its culture.

Ricmotech provided simulators and simulator support at all nationwide events in the 2023 season, and is scheduled to do the same in 2024.

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prestige imports experiential event rear quarter view
Services

Fun Run Experience

Jun 20, 2023 by Frank 0 Comments

Drive Time

A Turnkey Racing Experience That Draws a Crowd and Lets Your Team Shine

Drive Time is Ricmotech’s signature racing simulator activation designed for fun, fast-paced engagement without the pressure of competition. It’s a casual “drive for fun” experience where every guest gets a taste of high-speed racing excitement in a timed session, complete with a race recap at the end—just for the thrill of it.

Our experienced event staff is on-site and hands-on throughout the activation. From adjusting seats and explaining the controls to resetting the simulators between drivers, we handle every detail. Our team also helps draw in passersby and keep the energy high—making Adrenaline Minute a standout attraction that builds natural traffic to your space.
Because Ricmotech manages the activation from start to finish, your staff is free to focus on what matters most—connecting with guests, showcasing your products, and communicating your brand message. The activation runs smoothly and efficiently while giving your team the freedom to do what they do best.
Simulators can be fully customized to reflect your branding. From the physical wrap of the simulator rig to in-game assets like cars, trackside billboards, and race graphics, Adrenaline Minute becomes a fully immersive branded experience. It’s not just a ride—it’s a media moment waiting to happen.

Whether at a trade show, product launch, corporate event, or VIP experience, Adrenaline Minute creates the perfect balance of high-impact entertainment and seamless support. It’s fun, flexible, and completely turnkey—exactly what a great event activation should be.

FAQs

Our simulators come with an experienced tech/operator who will be on hand to assist event attendees. We call these our Simulator Pit Crew.

This service was designed to be just for fun. A driver check-in station and leaderboard can be added to keep track of the driver’s best lap times.

Optionally, this service has the ability to drive all the simulators in a “track-day” scenario, or they can run races at regular intervals. 

Joy Ride can be done with a single screen or a triple screen simulator and the simulator can be motion or motionless.

Yes, the simulator hardware and the game can be customized with client branding. The available locations vary depending on the simulator and game used.

Our simulators have a wide range of difficulty settings meaning we can adjust for an unforgettable experience for any skill set. Our technicians will pre-determine a suitable difficulty level based on the target  demographic.

The minimum rental period is one day. Additional time is in half-day increments.

We would be happy to put together a proposal for your next event. To start the process, please click the button and answer some basic questions. We will contact you to discuss further.

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Services

eSports Tournament

Jun 8, 2023 by Frank 0 Comments

eSports Tournament

How It Works

In this adrenaline fueled eSport racing event, precision and speed are paramount. This format encourages everyone to get behind the wheel and demonstrate their talent and skill by setting the fastest qualifying lap they can muster. These qualifying sessions will run most of the day to give as many driver as possible the opportunity to drive. Near the final hour of the event the simulators switch over to full race mode. The fastest qualifying drivers are brought back for an exhilirating head-to-head competition. Prizes are offered for the overall winner or the top three finishers.

Participants start by registering at the Driver Check-In Touchscreen Kiosk. Name and contact information is collected.
Drivers are issued a QR coded badge. These can be attached to promotional items or show issued name tags.
Racers wait their turn to attempt some qualifying laps. This is an excellent opportunity to engage with the client brand.
Driver badges are scanned at the simulator. This assimilates the laps driven with the respective guest.
One of our Simulator Pit-Crew members gives drivers a quick orientation to be sure drivers get the most out of the experience.
Racers are placed in a 3-4 lap qualifying session with other cars on track. Only the top drivers will advance to the final rounds.
At the end of the qualifying period the fastest drivers are determined and introduced to the crowd.
A head-to-head race determines the final winner. There can be several elimination rounds based number of simulators and time allotment.
There can be a single winner or a top-three podium finish.

FAQs

Our simulators come with experienced techs/operators who will be on hand to assist event attendees. We call these our Simulator Pit Crew.

As long as the barcode or QR code is unique for each person then it can be used. If additional information is included in the QR code then we can capture that data and prefill the registration form.

eSports Tournaments can be done with a single screen or triple screen simulators and the simulator can be motion or motionless.

Yes, the simulator hardware and the game can be customized with client branding. The available locations vary depending on the simulator and game used.

Only during the final competition portion of the event. The qualifying sessions are isolated to prevent drivers from interfering with their opponents.

Our simulators have a wide range of difficulty settings meaning we can adjust for an unforgettable experience for any skill set. Our technicians will pre-determine a suitable difficulty level based on the target  demographic.

The minimum rental period is one day. Additional time is in half-day increments.

We would be happy to put together a proposal for your next event. To start the process, please click the button and answer some basic questions. We will contact you to discuss further.

Inquire Now
Events

NRF 2023

Apr 5, 2023 by Frank 0 Comments

NRF 2023

The National Retail Federation host an annual show every year. This year Workday, a leading provider of enterprise cloud applications, was looking to engage booth visitors with their theme; “Accelerate Your Business” Ricmotech was present with one of their motion simulators dressed in a whimsical race car facade for attendees to enjoy.

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Events

Fast Expo 2023

Jan 30, 2023 by Frank 0 Comments

Fast Expo 2023

Florida’s largest traditional, performance and truck show has mnoe than 150 vendors, hundreds of new items and a large car show. This year, Melling Engine Parts sponsored the simulator arena whre the fastest driver took home a Sumsung 55″ TV.

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Case Studies

Racing Fan Fest

Nov 17, 2022 by Frank 0 Comments

Case Study: Racing Fan Fest

Swarm Inc.

Wynwood, FL

The Formula1 Miami Grand Prix was coming, and Swarm was organizing the largest watch party in Miami at the Wynwood Marketplace. Swarm was looking for an anchor attraction at the main stage to create a unique experience for visitors.

Swarm

We were asked to come up with a concept unlike what has been done before, while keeping in mind the skill level of the typical attendee. We wanted there to be a competitive aspect to the activation while still keeping it fun and enjoyable. The answer involved an array of simulators, an easy-to-drive configuration and a 20 foot LED screen.

Racing Fan Fest 2022 Sketch

The final production included six racing simulators, a 36 foot wide stage, 10,000 watt sound system, club lighting, fog and haze effects, a live DJ, and a live race announcer.

Participants were excited to drive on a simulator on the big stage with their performance on display on the giant LED screen in a club-like environment.

The four-day event hosted over 40,000 race fans. The activation caught the attention of several social influencers, Us Weekly magazine, and Deco Drive. In all, over 100,000 social media impressions were received.

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Case Studies

eSports Travel Summit

Nov 16, 2022 by Frank 0 Comments

Case Study: eSportsTravel Summit

Northstar Meetings Group

Daytona Beach, FL

The eSports Travel Summit is a spinoff of the Sports Travel Summit, an event for bringing sports teams, venues and event providers together for networking, interaction, and education.

eSportsTravel logo

The kickoff dinner and networking event was to be held at the 500 Club inside Daytona International Speedway. The organizers at Northstar Meetings Group were looking for an activity that would set the tone for days to follow. In partnership with NASCAR and iRacing, Ricmotech was enlisted to create the experience.

Basic Sims with Leaderboard
esports travel summit driver

Three racing simulators were prepared with steering wheels and shifters to mimic the latest generation of NASCAR stock cars. A racing experience centered around Daytona International Speedway was created.

Participants would drive in a formation lap in a field of eleven other cars around the track to get the feel of the simulator and the handling of the race car. As the formation lap winds to a close the pace car would pull into the pits and seconds later the field was under green flag racing.

esports travel summit driver instruction

A video leaderboard featuring sponsor promos and driver lap times kept adrenaline going as everybody’s competitive spirit soared. Participants and spectators captured pictures and video which was shared on Instagram, Facebook, and Twitter leading to over 6500 impressions.

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Case Studies

Super Trofeo Saturday

Nov 16, 2022 by Frank 0 Comments

Case Study: Super Trofeo Saturday

Lamborghini-Miami

Lamborghini Miami

North Miami, FL

Prestige Imports proudly counts itself among the most successful luxury automobile companies in the country. Currently, Prestige Imports is thriving under its corporate wings with premier franchises such as Lamborghini Miami.

Lamborghini Miami was looking to hold a social event to gain awareness of their new showroom. The concept was called Super Trofeo Saturday. It was to be a watch party of the Lamborghini Super Trofeo race at Watkins Glen International Raceway. The dealership wanted to ensure visitors remain on the premises until the end of the event. A friendly simulator competition was the answer. 

racing simulator event activation layouts

We prepared three simulators for driving Super Trofeo GT3 cars and added dealership branding to the simulators. The in-game simulation featured the dealership’s very own Lamborghini Huracan GT3 car painted up in mirror gold finish and the Prestige Imports livery. 

The Ricmotech crew arrived hours before the event to set up the three simulators, a video leaderboard highlighting the competition rules, prizes, leaderboard standings, and promotional videos for the company brand. High-energy music, stage lighting, and commentary by the event host pulled the entire activation together.

As guests arrived the host explained the competition rules and prizes up for grabs which got everyone sharing their experiences on social media. Posts were shared and attendance multiplied as a result.

Participants were instantly hooked by the driving competition and friendly rivalries began to develop. The remaining spectators connected with their favorite competitors sharing their experience on Instagram and Facebook. 

Over 200 images and videos were captured in a three-hour time span and shared, garnering over 5000 social media impressions for the Lamborghini Miami and Prestige Imports brands.

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Services

Your Way

Nov 1, 2022 by Frank 0 Comments

Simulators Your Way

Your way simulators are self-service and make it easy for anyone to have racing fun their way. A simple Xbox-like game interface and familiar controls on the steering wheel make it easy for anyone to operate. Our techs will drop off the simulators and set them up for you. Our sim ambassadors will train your staff on how to operate the simulators and our techs will be just a phone call away to assist with any questions.

Racers can chose the car and track of their preference with an Xbox-like menu.
A sim ambassador can be present to assist drivers to get the most out of the experience.
Suitable for all skill levels. The driving aids and difficulty levels can be easily adjusted in the menus.

FAQs

This service comes with  an experienced tech to train your staff. For an additional fee, our tech can get everything up and running at the start of the day. Optionally, a sim operator can be present throughout the activation to assist drivers.

These simulators allow the driver to choose any car and track available in the game being used. A simulator operator can be present to operate the menus on behalf of the drivers and determine the car and track selection.

For an additional charge these simulators can be configured to race together. This will also require a reliable internet connection.

Only the hardware can be branded on the self-service simulators. Logo graphics can be applied to the simulators and hard-shell seat backs.

The self-service simulators are single-screen and motionless. However, an optional rumble system can be added to the simulators.

Our simulators have a wide range of difficulty settings meaning we can adjust for an unforgettable experience for any skill set. Our technicians will pre-determine a suitable difficulty level based on the target  demographic.

The minimum rental period is one day. Additional time is in half-day increments.

We would be happy to put together a proposal for your next event. To start the process, please click the button and answer some basic questions. We will contact you to discuss further.

Inquire Now
Lucas Oil School of racing shootout
Services

Driver Training Class

Oct 28, 2022 by Frank 0 Comments

Training Day

Training Day combines professional driver coaches to create a virtual race driver school. Participants learn the basics of driving a car at the limit and beyond. Simulators are highly valuable for training purposes, particularly when it comes to initial learning, procedural practice, and risk-free exploration of scenarios. They can enhance education, reduce costs, and improve safety by allowing learners to acquire foundational skills before transitioning to actual seat time. Simulators are often used in conjunction with real-world experiences to create a comprehensive and effective training program.

Simulators offer a controlled and safe environment where coaches can observe and provide guidance to drivers.
Simulators can provide a controlled and safe environment for learners to practice and develop skills.
Simulators used in conjunction with real-world experiences create a comprehensive and effective training program.

FAQs

This depends entirely on the way the event will be structured. A highly organized classroom structure can be administered by just one coach. A less formal structure may require 

This depends entirely on the way the event will be structured.

Training Day simulators can be done with a single-screen or a triple-screen simulator and the simulators can be motion or motionless.

Yes, the simulator hardware and the game can be customized with client branding. The available locations vary depending on the simulator and game used.

The simulators will be run in a “multi-player” configuration. This can allow the instructors to perform lead-follow training exercises with the use of an additional simulator.

Our simulators have a wide range of difficulty settings meaning we can adjust for an unforgettable experience for any skill set. Our technicians will pre-determine a suitable difficulty level based on the target  demographic.

The minimum rental period is one day. Additional time is in half-day increments.

We would be happy to put together a proposal for your next event. To start the process, please click the button and answer some basic questions. We will contact you to discuss further.

Inquire Now