Any of our cutting-edge racing simulators can be configured for an incredible range of motorsport disciplines, giving guests the thrill of climbing into any driver’s seat you can imagine. Whether it’s the high-speed intensity of NASCAR, the precision and technical challenge of Formula 1, the open-wheel excitement of IndyCar, the rugged terrain of Off-Road racing, or the timeless appeal of classic and vintage racing, we tailor each experience to match the style, physics, and atmosphere of the real thing.
Beyond traditional motorsport, we love getting creative. Our team can design unique, fully themed simulation experiences that align with your event’s message, branding, or storyline—everything from custom tracks and environments to branded challenges and special effects. If you can dream it, we can build a one-of-a-kind driving experience that engages guests, reinforces your theme, and leaves a lasting impression.
Step into the thrill of head-to-head competition with our Grand Prix package. This upgraded experience adds immersive racing décor, including stacked tires, vibrant racing flags, and a full-size racetrack backdrop — transforming any space into the heart of a championship circuit. Multiple racing simulators let participants go all-out in pursuit of the best lap time, with real-time results instantly displayed on a dynamic video leaderboard. The top times fuel the energy in the room as drivers race to climb the rankings. Our professional hosts are on hand to guide and coach each driver, ensuring the experience is smooth, inclusive, and unforgettable for all skill levels.
Welcome to our Drive Time activation—an inviting, low-pressure experience designed to engage and entertain. Guests are encouraged to hop into our high-quality racing simulators and take a casual drive, with no competition or time pressure. It’s all about fun, exploration, and getting a feel for the thrill of racing. A friendly host is always on hand to assist, coach, and make sure every guest enjoys the ride, making this activation ideal for high-traffic areas, brand visibility, and effortless guest engagement.
Step into the thrill of head-to-head competition with our Fast Lap Challenge activation. Multiple racing simulators let participants go all-out in pursuit of the best lap time, with real-time results instantly displayed on a dynamic video leaderboard. The top times fuel the energy in the room as drivers race to climb the rankings. Flashing lights and racing sound effects amplify the excitement, creating an atmosphere that feels like the final lap of a real Grand Prix. Our professional hosts are on hand to guide and coach each driver, ensuring the experience is smooth, inclusive, and unforgettable for all skill levels.
For a truly show-stopping experience, our premier Racing Arena activation takes competitive sim racing to the next level. Featuring an expanded footprint and a high-impact presentation, this setup feeds live leaderboard data directly to a client-provided LED wall, creating an immersive, large-scale visual spectacle. Each simulator is outfitted with a camera to capture driver reactions, which are broadcast to the big screen in real time—turning every participant into the star of the show. Stanchions create a designated racing zone, helping manage crowds and enhance the sense of exclusivity. The result is a high-energy, crowd-drawing centerpiece that delivers nonstop excitement and unforgettable engagement.
For the ultimate racing spectacle, our Victory Stage pulls out all the stops. Building on the full Premier Racing Arena setup, this experience adds a high-stakes finale where top-performing drivers earn the chance to race on a professional-grade simulator positioned on an elevated stage. With every eye in the room locked in, a live commentator brings the action to life—calling out lap times, rivalries, and dramatic moments as they unfold. Driver cams, leaderboard feeds, and stage lighting work together to create a true motorsport atmosphere, turning your event into an electrifying centerpiece that commands attention and leaves a lasting impression.
Our Self-Service simulators offer a fully automated racing experience—perfect for locations with extended hours or lower foot traffic. Set up in advance with a pre-configured car and track combo, these simulators allow guests to simply sit down, follow the on-screen instructions, and start driving. With no on-site attendant required, the system walks users through seat adjustments and controls, then automatically resets for the next driver once the session ends. Ideal for hotel lobbies, airport lounges, and other unattended environments, this activation can be fully branded both on the simulator hardware and within the in-game environment for maximum visual impact.
This is a high-end simulator activation layout with maximum impact. This experience is perfect for passionate motorsport enthusiasts. Simulators feature detailed force-feedback steering sensations, rear traction loss motion, active seat belt tensioners, tactile vibration system and a 1000-watt surround sound system with subwoofer. Participants can compete for fastest lap times. This layout occupies a 10×12 foot space per simulator and its sophistication draws a huge crowd.
This is a high-end simulator activation layout for smaller spaces. This experience is also perfect for passionate motorsport enthusiasts. Simulators feature detailed force-feedback steering sensations, rear traction loss motion, active seat belt tensioners, tactile vibration system and a 1000-watt surround sound system with subwoofer. Participants can compete for fastest lap times. This layout occupies a 10×7 foot space per simulator and its sophistication draws a huge crowd.
